Ms. Vidia Woods joined Hanschell Inniss Limited (HIL) as Chief Executive Officer on 7 January 2016. With over 15 years of experience in the Fast Moving Consumable Goods sector, and applying a strong expertise in Sales, Distribution & Marketing, Vidia will be a welcome member of the HIL Management Team.
Prior to joining HIL, Vidia was Commercial Head at The Jamaica Biscuit Company where she led the Sales, Export, Marketing and Supply Chain functions. In just under 4 years of tenure, Vidia was able to lead the company to triple digit growth in profitability. She managed a team of over 400 persons and drove growth through extensive trade activation, brand focus and distribution process improvement.
Previous to this, Vidia held various positions as Business Unit Head, Sales & Marketing Manager and Brand Manager at the Bermudez Group of Companies in Trinidad & Tobago, spearheading new business development, launch of new brands such as Soldanza and business turnaround in other entities. She started her career as a Graduate Management Trainee at The West Indian Tobacco Company in Trinidad.
Vidia holds a double major Bachelor of Science degree in Chemistry & Management and an Executive Scholar Award from the Kellogg School of Management at the Northwestern University. She is an avid lover of scuba diving, music and world travel.